Bringing Accessibility to Life Across Two SaaS Products: Kognity & Oneflow
(1 minute version)
🔹 Role: Design Lead, then Accessibility Lead
🔹 Company: Kognity, a digital textbook publisher (B2B SaaS) + Oneflow, a digital signing solution provider (B2B SaaS)
🔹 Collaboration: Head of Design, Product team, Developers and Support teams
🔹 Impact:
• Saved 3-6 months in US market entry (Kognity)
• -15% accessibility-related support tickets (Oneflow)
• Oneflow on its way to meeting WCAG 2.1 AA standards, unlocking public sector contracts
Reusable skills gained
• Leading accessibility implementation initiatives
• Applying WCAG 2.2 standards
• Using strategic knowledge of the European Accessibility Act to enhance digital product inclusivity
The Problem
At Kognity, accessibility was overlooked until I proved it was a business priority.
At Oneflow, accessibility was on the radar, but lacked execution & accountability.
Key business drivers:
• US Schools section 504 (Rehabilitation Act) compliance → A key growth market.
• 2025 European Accessibility Act → Expands accessibility requirements to private sector businesses.
The Solution
I led accessibility transformations at both companies:
• Kognity: Secured an accessibility audit budget and revamped the visual design guidelines (including typography, colour contrast, and navigation) for WCAG alignment.
• Oneflow: Led accessibility implementation through audits and a cross-functional task force, resulting in tangible UX improvements that directly contributed to increased acquisition of public sector clients.
• Tested digital contracts signing with blind users, refining screen reader and keyboard navigation and resulting in accessible modal flows.
Key Learnings
• Accessibility drives growth when framed as a business enabler.
• Testing with blind users revealed critical gaps beyond audits.
• Long-term progress needs embedded processes, not one-off fixes.
Why It’s Relevant
This work shows my ability to:
• Lead accessibility strategy tied to market expansion
• Translate legal standards into practical UX improvements
• Collaborate across product, design, compliance, and support
• Test with real users and prioritize based on real barriers
• Scale inclusive design across teams
Figure 1. Before and after improvements of Kognity's Study skills educational content box.
Bringing Accessibility to Life Across Two SaaS Products: Kognity & Oneflow (Full version)
The Challenge
At Kognity, accessibility was an afterthought until I proved its business impact.
At Oneflow, accessibility was recognized as important but had no structured approach.
Why it mattered
• US Schools → Strict Section 504 (Rehabilitation Act) standards for education tech.
• 2025 European Accessibility Act → Expands accessibility requirements to private sector businesses.
I secured leadership buy-in by linking accessibility to market expansion and compliance risks.
Figure 2. As part of my accessibility role at Oneflow, I ran user interviews with blind users to understand how they navigate digital contracts using a screen reader and a keyboard.
My Approach
Kognity
✔ Led an accessibility audit, ran internal training.
✔ Developed a set of Accessibility guidelines for the Product department + coached teams to implement.
✔ Improved contrast, typography, keyboard navigation.
✔ Accelerated US market entry by 3-6 months.
Oneflow
✔ Ran two accessibility audits, built an internal Accessibility task force.
✔ Fixed critical usability issues: contrast, keyboard navigation, screen reader support.
✔ Developed a set of Accessibility guidelines for the Product department + coached teams to implement.
✔ Tested digital contract signing with blind users, resulting in accessible modal flows and fewer user-reported barriers.
✔ This contributed to increased acquisition of public sector clients.
Figure 3. Before/after the attachment options were improved for WCAG 2.1 compliance.
Accessibility in Action: Fixing Keyboard Navigation in Modals
An accessibility audit and user testing with a blind user revealed that modals in Oneflow were not keyboard navigable, blocking screen reader users. However, fixing this required ongoing developer resources, making it difficult to prioritize.
To address this, I advocated for a structured approach, securing a 5% monthly development resource allocation dedicated to accessibility fixes. This ensured continuous improvements without disrupting other product priorities.
• Modals became fully keyboard navigable, improving usability for all keyboard and screen reader users.
• A group of Norwegian schools with strict accessibility requirements signed up, reinforcing the business value of accessibility.
• Established a sustainable process for accessibility improvements, ensuring long-term compliance and usability enhancements.
This initiative demonstrated that proactively addressing accessibility benefits both users and business growth, strengthening Oneflow’s position as an inclusive digital signing solution.
Outcome & Business Impact
• Expanded market eligibility by saving 3-6 months in US market entry (Kognity), making accessibility a competitive advantage.
• -15% Accessibility-related tickets (Oneflow).
• Oneflow is on its way to meeting WCAG 2.1 AA standards, unlocking public sector clients.
Learnings
• Framing accessibility as a business driver secured leadership buy-in.
• Testing with blind users revealed critical gaps beyond audits.
• Small UI fixes had wide usability and support impact.
• A recurring dev resource (5%) ensured long-term progress.
• Empowering a task force made accessibility a shared responsibility.
🔹 Reusable Skills Demonstrated:
• Leading accessibility audits and implementation
• Applying WCAG 2.1/2.2 to design systems
• Creating accessibility guidelines and coaching teams
• Conducting research with assistive tech users
• Building sustainable accessibility processes and task forces
